Marketing via SMS is the first choice of small - and medium-sized organisations. But sectors such as banking, insurance, FMCG, real estate and other financial services leverage this medium the most, with the mantra, "Even a message that does not interest the consumer will, at the most, go unanswered but hardly unnoticed."
Friday, September 10, 2010
Mobitisements ring in the future
Marketing via SMS is the first choice of small - and medium-sized organisations. But sectors such as banking, insurance, FMCG, real estate and other financial services leverage this medium the most, with the mantra, "Even a message that does not interest the consumer will, at the most, go unanswered but hardly unnoticed."
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